About Us

A Wildling Was Born...

A Wildling lives for imagination, adventure and the wild. They believe in magic. With the innocence of a child and the heart of a wolf a Wildling is born.

Before anything can be created it must first be imagined. You only need to look around you for this to be true.

So why do we keep imagination inside a dress-up box? Why do we not encourage children daily to feed that imagination? Albert Einstein himself said "imagination is more important than knowledge" yet by adulthood we barely even dream anymore. 

The artist, inventor, actor, activist, free thinker, entrepreneur and scientist all have one thing in common. An active imagination kept from childhood. 

At Wolf & the Wildling we actively aim to grow the next generation of Wildlings. 

By carefully blending practical with magical we create kids clothes and baby clothing that can be worn daily. Items that will be loved by parents, and more importantly, children. Classical patterns, timeless silhouettes, practical designs with a hint of the wild and a touch of magic.   

Don't keep Wolf & the Wildling kids clothes and baby clothing in a dress-up box.

Create a Wildling wardrobe.

Create a Wildling.